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The US is, unassailably, the world’s largest and most liquid capital market. With a stock market capitalisation of $55.2trn, the US constitutes 67% of the MSCI AC World Index.
The US is also home to the world’s largest bond market. In 2024 alone, it enabled $8.8trn of borrowing to find investors all around the world.
The US also has the most powerful central bank in its corner, underpinned by the US dollar, the strongest, and least volatile of global currencies.
Meanwhile, the ramping up of US oil and natural gas production made the US a net energy exporter by 2019, and the world’s largest oil producer by 2022, adding to its competitive edge.
Alongside this, the sheer scale of America’s internal market means that US companies account for 69% of the $7.2trn US manufactured goods market – the largest single market in the world.
Cultural differences
The US has always been a land of immigrants. Immigrants have a proclivity for hard work, innovation and a shared determination to succeed in their new country.
Coupled with the ready availability of capital, and the enduring strength of US investment banks, this has created the culture of risk-taking and entrepreneurialism that lies at the heart of the ‘American dream’.
Indeed, the belief that anyone who ‘works hard’ can get rich in America has become self-sustaining, creating a unique ‘can-do’ culture that permeates every strata of the economy.
This cultural differentiator accounts for both US per capita labour productivity that’s 20% higher than anywhere else in the G7, and why US companies demonstrate a level of innovation and remorseless, R&D-driven, technological advances not seen anywhere else in the world.
Years ahead
US companies continue to lead the field in electronic engineering and key technologies such as the cloud, enterprise software, electric vehicles, AI and producing the semiconductors needed to drive the Fourth Industrial Revolution (or 4IR).
Contrast this to the UK, which conspicuously lacks any major tech names and which continues to see its entrepreneurs and wealth creators departing to list their companies in the US, or to Europe, which has gained a reputation for over-regulation and for imposing swingeing fines on global technology companies. Both naturally deter entrepreneurs.
Born advantages
America is a melting pot that still enjoys the strongest demographics of any developed nation. It’s still far ‘younger’ than Japan, Italy, Germany or the UK; something underpinned by its higher birth rates.
A vibrant, and growing, working-age population helps to boost productivity and drive demand while forestalling the greater welfare costs that attend older populations.
The US is also home to the world's elite business schools. This underpins the corporate market’s commitment to R&D at all levels, and to strong business management, while creating a virtuous circle that means the US has incredibly deep resources in terms of human capital.
The logical choice
Although sensible investors will seek to diversify across more than one country, US investment also gives access to overseas revenues. 28% of the S&P 500’s revenues (some $4.6trn in 2023) originate from overseas with around 15% derived from fast-growing emerging-market economies.
This means long-term investors can, logically, hold US-listed companies indefinitely, secure in the knowledge that they offer global exposure along with the best management and corporate governance on Earth.
This is not so elsewhere in the world.
The efficacy of US corporate management can be seen from the return on invested capital (ROIC) of US companies over the last 20 years. It stands at 15%, a full 50% more than the 10% delivered by European companies over the same time frame.
This has translated into powerful US index performance. Over the last decade, the S&P 500 Index has delivered an average annual return of 13%, more than twice the return delivered by the rest of the world’s equity markets over the same period (see the table below).
Proof of the pudding
The Global Best Ideas Equity Fund operates a global portfolio of long-term ‘quality-growth’ stocks.
Despite our global opportunity set, historically, over 80% of the portfolio has been invested in US stocks. This reflects the fact that the US equity market remains the home of more quality-growth stocks than any other market in the world.
The US is destined to remain the centre of global technological innovation, alongside this, the strength of its capital markets, its global reach, economic stability, and the quality of its company management continue to make US equities a compelling choice for investors.

All investments risk the loss of capital. The value of investments may go down as well as up and, for products designed to return income, the distributions can also go down or up and you may not receive back the full value of your initial investment. No guarantee or representation is made that the funds will achieve their investment objective. The material on this site does not constitute legal, tax, or advice on investments. If you are unsure about whether a fund meets your requirements, then you should seek professional financial advice before investing.
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All investments risk the loss of capital. The value of investments may go down as well as up and, for products designed to return income, the distributions can also go down or up and you may not receive back the full value of your initial investment. No guarantee or representation is made that the funds will achieve their investment objective. The material on this site does not constitute legal, tax, or advice on investments. If you are unsure about whether a fund meets your requirements, then you should seek professional financial advice before investing.
I confirm I am accessing the website from the country indicated.
All investments risk the loss of capital. The value of investments may go down as well as up and, for products designed to return income, the distributions can also go down or up and you may not receive back the full value of your initial investment. No guarantee or representation is made that the funds will achieve their investment objective. The material on this site does not constitute legal, tax, or advice on investments. If you are unsure about whether a fund meets your requirements, then you should seek professional financial advice before investing.
I confirm I am accessing the website from the country indicated.
All investments risk the loss of capital. The value of investments may go down as well as up and, for products designed to return income, the distributions can also go down or up and you may not receive back the full value of your initial investment. No guarantee or representation is made that the funds will achieve their investment objective. The material on this site does not constitute legal, tax, or advice on investments. If you are unsure about whether a fund meets your requirements, then you should seek professional financial advice before investing.
The information and materials in this website and any pages thereof (the "Website") contain information on foreign collective investment schemes managed by Stonehage Fleming Investment Management Limited which have not been approved by the Swiss Financial Market Supervisory Authority (FINMA) for distribution in or from Switzerland to non-qualified investors in accordance with the Federal Act on Collective Investment Schemes of 23 June 2006 ("CISA"). Therefore, the information contained in the following pages is only directed to qualified investors within the meaning of Art. 10 Para. 3, 3bis and 3ter CISA ("Qualified Investors") with domicile/registered seat in Switzerland.
QUALIFIED INVESTORS
1. According to Art. 10 Para. 3 of the Swiss Federal Collective Investment Schemes Act (CISA), Qualified investors are considered:
a. Regulated financial intermediaries such as banks, securities dealers, fund management companies as well as asset managers of collective investment schemes,
b. Regulated insurance companies,
c. Public entities and insurance companies with professional treasury departments,
d. Companies with professional treasury departments;
e. High net worth individuals,
f. Investors who have entered into a written asset management agreement with a supervised financial intermediary (such as banks, securities dealers, fund management companies as well asset managers of collective capital investments).
2. According to Art. 6 Para. 2 of the Swiss Federal Collective Investment Schemes Ordinance (CISO), in particular Art. 10 Para. 4 CISA, qualified investors are also considered:
Independent asset managers and investors who have entered into a written asset management. agreement with independent asset managers to the extent that:
a. The asset manager as a financial intermediary is subject to the Money Laundering Act (MLA) of 10 October 1997 (Art. 2 Para. 3 lit. e MLA);
b. The asset manager is subject to a professional code of conduct which is recognized as a minimum standard by the supervisory authority, and
c. The asset management contract contains the recognized guidelines of a professional organization.
3. A high net worth individual is someone who can confirm in writing that they directly or indirectly have net financial investments of at least 2 million Swiss francs.
* Financial investments are bank assets (demand or time deposits), fiduciary assets, securities (including collective investment schemes and structured products), derivatives, precious metals as well as life insurances with a replacement value.
* Direct investments in real estate and claims from social insurances (including claims from the 2. and 3. Pillar), are not considered financial investments.
* The confirmation of financial investments has to be submitted no later than the time the collective investment scheme is offered and distributed.
* The advertiser or provider of the collective investment scheme must review the existence of the required financial investments if there are doubts as to whether the person qualifies as a high-net-worth individual.
* A written confirmation is not necessary if the required financial investments are deposited at the bank or the securities dealer who is also offering or distributing the collective investment scheme.
Private investment vehicles which have been set up for private persons can be treated like high-net-worth individuals as long as they hold net investments of over 2 million Swiss francs.
We have appointed 'ARM Swiss Representatives SA' as our Swiss representative for the following funds: Stonehage Fleming ("SF") Global Best Ideas, SF Global Responsible Investment Fund, SF Global Multi Asset Portfolio, and SF Private Capital Fund. The paying agent in Switzerland is Banque Heritage S.A. The Prospectus and the Articles, KIIDs and additional documentation including the annual and semi-annual report can be obtained free of charge from the representative in Switzerland. Full contact details are contained within the fund documentation.
All investments risk the loss of capital. The value of investments may go down as well as up and, for products designed to return income, the distributions can also go down or up and you may not receive back the full value of your initial investment. No guarantee or representation is made that the funds will achieve their investment objective. The material on this site does not constitute legal, tax, or advice on investments. If you are unsure about whether a fund meets your requirements, then you should seek professional financial advice before investing.
I confirm I am accessing the website from the country indicated.
All investments risk the loss of capital. The value of investments may go down as well as up and, for products designed to return income, the distributions can also go down or up and you may not receive back the full value of your initial investment. No guarantee or representation is made that the funds will achieve their investment objective. The material on this site does not constitute legal, tax, or advice on investments. If you are unsure about whether a fund meets your requirements, then you should seek professional financial advice before investing. This information is not directed at any US person or any person in the US and the information does not constitute an offer or solicitation to buy or sell shares or units in any Stonehage Fleming fund to any US person or to any person in the US.
The following pages contain information on collective investment schemes (both local and foreign) that have been approved by the Financial Sector Conduct Authority (FSCA) for distribution in South Africa, in accordance with the Collective Investment Schemes Control Act, No 45 of 2002 (“CISCA”). The information and materials have been prepared for information purposes only and do not constitute a personal recommendation or advice or a solicitation to buy any product or service. They do not take into account the financial circumstances, needs or objectives of the recipient. In addition to the information provided, you may wish to consult an independent professional adviser.
All investments risk the loss of capital. The value of investments may go down as well as up and, for products designed to return income, the distributions can also go down or up and you may not receive back the full value of your initial investment. No guarantee or representation is made that the funds will achieve their investment objective. The material on this site does not constitute legal, tax, or advice on investments. If you are unsure about whether a fund meets your requirements, then you should seek professional financial advice before investing.
I confirm I am accessing the website from the country indicated.
All investments risk the loss of capital. The value of investments may go down as well as up and, for products designed to return income, the distributions can also go down or up and you may not receive back the full value of your initial investment. No guarantee or representation is made that the funds will achieve their investment objective. The material on this site does not constitute legal, tax, or advice on investments. If you are unsure about whether a fund meets your requirements, then you should seek professional financial advice before investing. This information is not directed at any US person or any person in the US and the information does not constitute an offer or solicitation to buy or sell shares or units in any Stonehage Fleming fund to any US person or to any person in the US.
The following pages contain information on collective investment schemes (both local and foreign) that have been approved by the Financial Sector Conduct Authority (FSCA) for distribution in South Africa, in accordance with the Collective Investment Schemes Control Act, No 45 of 2002 (“CISCA”). The information and materials have been prepared for information purposes only and do not constitute a personal recommendation or advice or a solicitation to buy any product or service. They do not take into account the financial circumstances, needs or objectives of the recipient. In addition to the information provided, you may wish to consult an independent professional adviser.
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All investments risk the loss of capital. The value of investments may go down as well as up and, for products designed to return income, the distributions can also go down or up and you may not receive back the full value of your initial investment. No guarantee or representation is made that the funds will achieve their investment objective. The material on this site does not constitute legal, tax, or advice on investments. If you are unsure about whether a fund meets your requirements, then you should seek professional financial advice before investing.
IMPORTANT: This information on this website is only intended for a) Qualified Clients, within the meaning of that term in the Israeli Investment Advice, Investment Marketing and Portfolio Management Law 1995, OR b) Qualified Investors within the meaning of First Addendum to the Israeli Securities Law 1968. It is not intended for any other type of investor. If you are unsure about whether you meet the criteria as a Qualified Client or Qualified Investor, please seek legal advice prior to reviewing this information.
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